Arihant Water Park Equipment recently won the 2020 CII Award, the 10th edition of these awards organized by the Confederation of Indian Industry.
The event was themed on “Atmanirbhar Bharat,” the government initiative of a self-sufficient India. It is a theme that utilizes design, research, and development to encourage industrial growth and long-term economic viability in the nation.
A grand jury, comprising 16 eminent personalities from the international design community, picked Arihant’s “Treasure Ship” product as the winning design over 20+ other shortlisted products in its category. The “Treasure Ship Attraction” was conceptualized as a move away from conventional “Water Play Systems.”
The idea was to create an unconventional product that engaged consumers with an immersive experience themed on storytelling. After deep customer research, a modular pirate ship was seen as a theme that could increase ROI for the investors, such as real estate developers, park owners, and hotels.
Apart from its primary function as a water play structure, the Treasure Ship has multi-use capabilities. Boasting over 50 water features, the product can function as a “mini water park” in itself, and produces a unique branding and merchandizing opportunity for the park owner.
Commenting on the award, Kalpesh Mistry, the Head of Innovation at Arihant, emphasized its self-sufficiency.
“We are extremely humbled to win this award. Traditionally, water play structures are designed with a ‘Engineering first, Theme second’ approach. We designed this product with a ‘Theme first, Engineering second’ approach. We wanted to come up with a revolutionary concept that was highly immersive, retaining consumers even outside normal play activities, to increase ROI. So, we created this “mini water park” that can do so much more for the park owners. This is the future of water play structures in India and the world.”